Copywriters Forum

Hi ED209,

Welcome to the copywriters forum. Feel free to have a look around and let us know if you have any questions.

I’m new to the forum, but I appreciate the consistent messages/reminders that it’s all about knowing your prospective customer – as intimately as possible. When I first started, I was focused on being the most clever/”outside-the-box.” And don’t get me wrong – that can be a good thing when utilized...

ai-robot-copywriter.jpg AI copywriting. What is it, and is it any good? There's been a lot of hubbub lately about ai generated copy - how it's going to take over the copywriting universe and put us copywriters out of work - and maybe some day it will... But today is not that day. On the other hand,...

Hi Erik, and welcome to the copywriters forum. I just took a look at your copy and it looks OK. It's friendly enough, it talks a little about your struggle (to show empathy with the reader), and it moves towards a solution. So that's all good. If I had one critique... ...It's actually more of an obs...

1 - Copywriting is about selling There are lots of people out there who write sales copy but who are doing it badly, because they start with the wrong premise. Yes, they write with proper grammar, syntax, and sentence structure, and those things are important, but there's a huge difference between ...

Here's a fun little tilt I wrote, I thought you might like to see. It's an A to Z list of copywriting quips, and it's the thing I thought while sipping my tea. My focus ran dry at the bottom of my cup, I'll let your own imagination fill the missing parts up... A lways start with the market in mind, ...

When it comes to copywriting, and branding, I love when I find a rock solid control piece that still pulls in millions of dollars, year after year, for a company. There's just something inspiring about seeing a time tested, battle hardened, piece of copy that's proven itself to not only be recogniza...

Hi Ryan, I just visited your blog and I like it. Your writing has personality, which is a refreshing welcome from all the AI (artificial intelligence) spun content spreading across the blogosphere these days. Ya know, I've always said there's a huge difference between a blog that makes us feel conne...

Hey Ryan,
Welcome to the copywriters forum.

It seems like you're already off to a great start with your writing career.

Let us know if there's anything we can help you with, to help move your passion forward.

All the best,
Steve

Thanks for the introduction Tucker,

I just signed up for Eddies' newsletter...

All the best,
Steven

Hi friends, I'm not sure if this is the right place to post this question so please move it if I posted it in the wrong place :? I just started back into copywriting after being out of it for a time and I'm wondering if any of the experienced copywriters here can help me find new writing clients. B...

Welcome to the forum, Tucker.

I feel honored to have someone with your copywriting pedigree join our little community. And I'm looking forward to exchanging copywriting ideas (and maybe a few copywriting war stories) with you.

All the best,
Steve

Thanks Wordy,

Welcome back...
Glad to see you haven't forgotten us.

Hello ddv, It looks OK for a first try. But if you're selling weight loss products, or health supplements, you're up against a ton of competition. Especially on social media. That said, here's a couple thing you can think about which should help you tighten up the focus of your advertising... First....

Here's a few vintage ads that I hope don't get me banned for posting the link 8-) Naw, you wouldn't get banned here for posting that link. Political correctness aside, nobody on this forum gets banned for posting historically accurate advertising. Although I fully agree, a couple of those ads were ...

Franklin made some good points. A low open rate could be caused by lots of things. If you usually get high open rates, and suddenly they dropped off, it might only be a temporary downturn (there's a lot of political and economic turmoil going on in the world right now and many people are distracted ...

I'm glad you find them interesting to read Sen. Sometimes I ramble on a little, but I always try to include something useful in my posts. The truth is I enjoy writing, and it feels even better now that I know you found my writing useful and informative. If you need some help with your copywriting ju...

Love these old ads. Brilliant stuff. We just don't see this kind of creative campaign very much anymore. I remember hearing a story about when the Volkswagen guys were first trying to break into the U.S. market with their tiny car... At the brainstorming session the consensus was it would never sell...

“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.”

“The creative process requires more than reason. Most original thinking isn't even verbal. It requires 'a groping experimentation with ideas, governed by intuitive hunches and inspired by the unconscious.' The majority of business men are incapable of original thinking because they are unable to esc...