Search found 132 matches
- December 17th, 2019, 8:57 pm
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Rip Into This One
Ha ha just ran across an article I wrote back in the Demand Media days, maybe 2012 or so. Demand went on to essentially collapse and transform into Leaf Group. This particular article has made the rounds on various properties. I believe ItStillRuns is this story’s sixth different home. The article i...
- December 17th, 2019, 2:10 am
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Re: Is gender based selling still a thing?
My mother always taught me that men are very stupid and need a woman in their lives to keep them from doing stupid things. She believed that women should control the checkbook, the household and the government. Unfortunately, she was a liberal New England Republican who campaigned for the ERA, but m...
- December 16th, 2019, 12:17 am
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Re: Is offline advertising even worth it anymore?
It’s also important to remember that half the population doesn’t live in a city. Sometimes it’s easy to forget that lots of people aren’t anywhere near urban centers. I live 20 miles from the nearest town and it’s only got 600 people in it. There are still lots of places where people don’t spend a l...
- December 15th, 2019, 11:22 pm
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My Name is Mike, and (sob) I’m a… I’m… (a writer)
Hi. I am new to freelancing full time, but I’ve been slaving in the content mill salt mines for 10 years. Texbroker, Demand Media, Constant Content, Writer Access, Freelancer, Odesk, Elance, a whole bunch more that aren’t even around anymore. Originally started with this stuff just for a little extr...
- December 15th, 2019, 10:55 pm
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Re: Looking for tips to make my writing more effective for readers that skim pages
Designating your subheaders as H2 (the title on a WordPress blog post is H1) lets Google identify what the content is about and also does what SARubin mentioned, makes it bold and draws the eyes to it. Try Different Methods of Presenting Points Use somewhat shorter paragraphs than you might see in p...
- December 15th, 2019, 10:05 pm
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Re: How do you write when you're not in the mood?
One thing I do is start writing absolute stream of consciousness. Use an open like in Leaving Las Vegas or something… “We were somewhere out past the county line when we saw the body.” or similar and just write gibberish that doesn’t have to make a story, create a real paragraph or anything else. It...
- December 11th, 2019, 12:32 am
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Re: Read This Before Making Suggestions
I actually have 2, umm, okay 3 ideas;)
As a new copywriter, the 3 particular areas that I used to struggle with a lot were;

Just a few thoughts!
Debra
As a new copywriter, the 3 particular areas that I used to struggle with a lot were;
- pricing
- good swipe file materials and templates
- templates for business
Just a few thoughts!
Debra
- December 10th, 2019, 8:08 pm
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Re: Email copy from Netflix
This post is a few months old but thought I’d share my opinion if that’s alright. For me…it’s just lukewarm. I am a Netflix user. I’ve seen a few emails like this since signing up several years ago, this ad isn’t exactly missing the ‘why?’, but imho, they are displaying ‘why’ with a laissez faire at...
- December 10th, 2019, 8:06 pm
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Where’s My Friends At?
Hello 🙂 My name is Debra Farrimond I’m a Freelance Direct Response Copywriter. I work with hoteliers that independently own their hotel. Basically hotels that are not related to a hotel chain. I specialize in email marketing. I’ve been writing for 10 years, though — the first 6 years was writing str...
- December 5th, 2019, 11:45 pm
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Re: New Rookie Onboarded, To Learn And Help
sauravkhdoolia wrote: ↑March 16th, 2019, 10:55 am Mind-blown and now learning the tactics and moving forward.
Makes me think of this thing I saw on Facebook once:
- October 10th, 2019, 6:22 pm
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Re: Which headline is better?
Depending on the scopes of the dating site, I think the third headline would works best for the emotional hook: “find your soulmate” speaks of a longer-term view of love than “find your perfect match”, since the latter could work even for a short-term relationship.
Just my two cents.
Just my two cents.
- May 30th, 2019, 12:53 pm
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Re: What are the best books to learn copywriting?
I just started reading the Gary Halbert letters. Lots of good info on that site.
- May 30th, 2019, 10:02 am
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Re: So, what business books are you reading right now?
I just started reading the Gary Halbert letters. It’s not a book, but it’s still good reading.
- May 18th, 2019, 3:47 pm
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Re: So, what business books are you reading right now?
After your suggestion I am now reading the book Wired For Story.
- May 18th, 2019, 3:42 pm
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Re: Is gender based selling still a thing?
Do you sell the same product or service differently, based on the gender of the buyer? And if you do… In what ways is it different? I like to think both genders are equal but I know there are differences. And like you taught me before, if we try to appeal to everyone we end up appealing to no one. ...
- May 16th, 2019, 11:18 am
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Re: What is a landing page?
Yeah, I really liked the idea of @SARubin. Still, A landing page in my knowledge is a page where your leads or the people [YOU want to visit your site] came to visit. It may be a page like: yoursite.com/landing-page yoursite.com yoursite.com/blog/anypost or even that whole blog page sometimes e-mail...
- May 11th, 2019, 6:17 pm
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Re: What is a landing page?
Yep, a landing page is whatever page they land on when they hit your site.
- April 24th, 2019, 4:14 pm
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How to write authority articles for your website
quality-article.jpg The importance of using articles to help promote your website, cannot be overstated. Not only can they add useful content to your online presence, which gives people a reason to visit your website, but articles can also promote you and your company as being a knowledgeable autho...
- March 27th, 2019, 10:26 pm
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Re: Selling with stories (what's old is new again)
Oh man! I love the old school advertising. This was before my time but it’s still easy to see great copywriting is always in fashion.
- February 26th, 2019, 2:17 am
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Re: Name That Tagline
I had a good one
but I can’t remember it 