Copywriters Forum

Write like the wind, grasshopper. Or like a turtle. Different strokes for different folks... Is it Better to Write FAST ...Or S-L-O-W? Years ago I read a line from, I think it was from novelist William Styron, about the two kinds of writers. First, he said, there are the ones who blaze through a fir...

Someone once asked me… Why I would, so often… (At least in copy)… Use so many… One-line sentences… And so many… well… of these things: “…” Of course, the above is exaggerated. But there’s no getting around it… Many copywriters really do use a lot of one-line paragraphs. Or even one word sentences. W...

What’s the fastest way to master copywriting… or anything, for that matter? You could sign up for the courses online. You can read all the books. You can go to the seminars, drink protein shakes at the keyboard, or slaughter goats at the foot of a guru. And all are good, except maybe the goat bit. ...