Copywriters Forum

I use Grammarly so I don't have to think about it when I'm writing. I can type out my thoughts then go back and clean it up after. Absolutely Wordy. You and me understand it's a useful tool and it does have a purpose. It's just not a writing God. (Hmmm, maybe that should be "you and I" ? ...

Hi Marcelo,

Welcome to the show. Feel free to have a look around, and let us know if there's anything we can do to help you with your copywriting.

All the best,
Steve

The websites listed here are a few job boards where you might find your next copywriting gig, or career. We’re not affiliated with any of the sites listed here, and we make no guarantees of the quality of opportunity you’ll find on them. We only put them here for your benefit because after visiting ...

I've seen a lot of people put their faith in tools like grammarly because they think it's the authority for writing perfect content. And sure, it can help spot a few glaring errors in our grammar. But at the end of the day Grammarly is a tool... nothing more! The fact is, your content could be rated...

Inside this forum is a list of some of the greatest copywriting books ever written. If you read, and understand them, they can provide you with deep learning into the fundamentals of brilliant copywriting and consumer psychology. The books listed here have been recommended by many of the greatest co...

Wordweb is an offline dictionary and thesaurus software I use when I don’t want to be distracted by going online. (Sometimes when I’m writing, I avoid the internet so I can focus on the task at hand). There’s a stripped down free version (I linked to here) that will give you a basic idea of how it w...

The purpose of this Copywriters Forum is to help you, as a copywriter, hone your skills and find more work doing what you like to do (writing). With that in mind… We’re not affiliated with any of the sites listed in this resource section, and we make no guarantees of the quality of opportunity you’l...

Want to know if your writing is easily readable by the average person? Then check out webfx .com They have a whole suite of tools (free and paid) for things like SEO, blog post idea generators, and other marketing tools. But since we’re here talking about writing, I’m only linking to the text readab...

how-to-write-good-advertisement.jpg Another great copywriting book is Victor O Schwabs “How To Write A Good Advertisement” . Victor O Schwab was one of the greatest mail order copywriters who ever lived. And this book is practically a complete advertising / sales copy course in a single book. There...

connecting-words-copywriting.jpg Reading Time: About 3 minutes Your headline pulled me into your copy… Your opening lede acknowledged why I’m here, and peaked my interest… … Now you need to keep me reading your entire sales page until I decide to buy… You see, when we write copy, we often have a lo...

Hi Sofina, welcome to the forum. Your question is a bit vague but I think I understand what you mean, so I’ll try to offer some advice… Is there a “rule” for buttons inside a platform? First, the best rule (if we can call it a “rule”) for buttons is we want them to be prominent and easily seen (assu...

A young copywriter asked me this question just the other day. I imagine others might have the same question so here's my answer... Short answer: Maybe Longer answer: Yes, some copywriting courses are worth it. But it depends on... 1- How much they cost in time and money 2 - How good the copywriting ...

Hello, I'm interested in becoming a freelance copywriter - mainly in sales/advertising, but I don't mind branching out into other areas (websites, blogs, etc.). But my problem lies in where to begin. It's the old adage "can't get a job without experience, can't get experience without a job&quo...

Love the name

I’m also a sucker for puns (the more dreadful the better)

When it comes to clarity, using simple words and phrases can make your writing easier to read, and more easily understood by your average reader. The Hemingway app is based on the writing style of Ernest Hemingway. And it can help you eliminate (or at least cut back on) things like adverbs, passive ...

Here’s a direct mail piece I recently got from citibank. It’s a simple offer asking me to open a new high yield savings bank account. As I sit here reading this letter I can’t help but feel a little insulted. Maybe I’m just too cynical? But something about this offer doesn’t sit right with me. Now d...

Hi AsiaA –

Welcome to the wonderful world of copywriting. I’ve been at this game for a while and I still find it absolutely fascinating. Words make the world go around

Before you sit down to write your copy, ask yourself… What does your customer (target market) already know about you, your product, or your industry? Knowing your target markets awareness level is just as important as knowing who they are or what they want. Because how aware they are determines whic...

If you’re looking for just the right words to make your writing come alive, then you should never underestimate the power of a thesaurus. There are plenty of online thesauruses you can choose from. And while I haven’t tried them all, I’ve tried more than a few and found this one to be one of the bet...

I get a lot of requests from new writers asking if I have any recommendations for writing tools (websites, software, etc.) that can help improve their writing. And while I DO NOT recommend any content spinners or article generators (for obvious reasons [because they write shitty content]) there are ...