Copywriters Forum

“Show people the promise of a better future”

If you have a better definition I’d love to hear it…

Reading Time: About 7 minutes Welcome back, my friends… In this next installment on Powerful Written Persuasion Techniques we’re going to talk about two more concepts that can help take your sales copy to the next level… 1. The concept of using pre-suppositions and pre-framing in our copy 2. The id...

Well, there’s a question that's been asked 1000 times. So if you’re wondering “what’s the difference between content writers and copywriters”, here’s my best answer for you… Of course, both copywriters and content writers serve many of the same clients, and the crossover between the two is fairly ob...

First thing I recommend, Jasper, is to stop paying so much attention to what all the so called gooroos are claiming (because 95% of them are full of crap, and they’re pulling numbers out of their butts just to sound important) In this day and age, with all the clutter in our inboxes, 20 to 30% open ...

Hey Ernie, Yeah, a lot of people (most people?) do tend to skim pages before deciding if it’s worth reading. (Time is valuable so we don’t want to waste it on useless info) If I had to put my initial answer into one word. That word would be “sub-headlines.” (is that one word? Well, I hyphenated it, ...

I posted this first piece on another forum I sometimes visit, and it received some replies from other members. So I figured you guys might like to see it also? Note: Google might see this as duplicate content because I already posted it elsewhere? But screw google. It’s my original post and you guys...

I emphatically agree with you, Franklin. Although, I suppose it depends on the intent of the website owner. If their idea is to simply prove they can rank high in the SERPs (so maybe they can sell their SEO services to other, unsuspecting website owners?) then I guess ranking “is” the mission. But f...

Welcome to the community, Franklin,

Always good to have someone on board, with a sense of humor

Here’s the paragraph form the forum rules that explain why your first couple posts might be moderated… “When you first join the community you are unknown to us, so your first few (usually the first 3) posts will be held in moderation before they appear on this site. This is only a minor inconvenienc...

FACT: When it comes to your copy the only one who can give you true feedback is your target audience. If they respond to your copy… then it’s good. If they don’t… then it’s not. That's why any expert feedback you get here (or even just the random opinions) should be taken with a grain of salt, beca...

Reading Time: About 9 minutes This short post is about Powerful Written Persuasion techniques (as the title would suggest). Whether you’re writing an advertisement, a sales page, or an email… These simple, yet powerful persuasion techniques will make your job of persuasion much easier. These techni...

Welcome Rhonda, It’s always great to have someone with experience join the community. And I’m looking forward to your contributions. This forum is still brand new (honestly, I’m surprised you even found us since we haven’t really advertised its existence it yet 🙂 ) but I have high hopes for us. All ...

Hey Jasper, It really depends on where you’re starting from, and how far you want to go? Assuming that you’re talking about actual “copywriting” (and not “content” writing) The two books mentioned above are pretty good books for you to read. And for getting your mind in the right place, I’d also rec...

We welcome suggestions for improvements because this forum was created for you, my fellow copywriters! Want to see another category or feature…? Just let us know. But as you make your suggestions keep in mind, this forum is a hobby site and a labor of love… I’m a copywriter, not a web developer, an...