Search found 539 matches
- February 15th, 2019, 11:05 am
- Forum: Analyze The Ad
- Topic: Email copy from Netflix
- Replies: 5
- Views: 8447
Re: Email copy from Netflix
Yes, Franklin, I’d say you just summed up the one true secret of good copywriting. The target audience is always the most important factor (even more than the words themselves) An average message to the right market, at the right time, will always outperform a brilliant message to an audience with n...
- February 14th, 2019, 11:11 am
- Forum: Analyze The Ad
- Topic: Email copy from Netflix
- Replies: 5
- Views: 8447
Email copy from Netflix
This is an email I got from Netflix a while back… I won’t break it down with too much critique this time. I’ll just let you look at it, and soak it all in… So what do you think of it? netflix-raising-rates-email.jpg Without trying to sway your opinion, let me just say I think it’s pretty good copy. ...
- February 14th, 2019, 10:05 am
- Forum: Writing Techniques
- Topic: The A to Z Method of Eliminating Writers Block
- Replies: 0
- Views: 3748
The A to Z Method of Eliminating Writers Block
a-to-z-eliminate-writers-block.png Greetings, writers… Here’s another good writing exercise for you. This one was introduced to me by a friend, and fellow writer, on one of the forums I used to hang out at. BIG SHOUT OUT TO “FRED” over at the WF !!! (you know who you are… yeah!) Anyway, It’s a pret...
- February 13th, 2019, 7:19 pm
- Forum: Forum Suggestions
- Topic: How do I add a signature in my profile?
- Replies: 1
- Views: 4100
Re: How do I add a signature in my profile?
Hey Stardust, Forum signatures are earned by contributing useful posts to the forums. Because signatures are allowed to have an active link in them (a link to your own personal website) we need to attach some type of spam deterrent to using them. Making them an earned option helps keep the spammers ...
- February 12th, 2019, 8:05 pm
- Forum: Off Topic
- Topic: What's the weirdest thing you've ever been asked to sell?
- Replies: 0
- Views: 5184
What's the weirdest thing you've ever been asked to sell?
Oh what a strange couple of days it’s been… There I was, just minding my own business, when I got an email request from a potential client. This person asked if I’d be willing to write sales copy in the adult industry. She went on to say her website is getting a lot of traffic but not many sales, an...
- February 12th, 2019, 1:39 pm
- Forum: General Copywriting
- Topic: The Secret Of Copywriting In 8 Words!
- Replies: 0
- Views: 2476
The Secret Of Copywriting In 8 Words!
“Show people the promise of a better future”
If you have a better definition I’d love to hear it…
If you have a better definition I’d love to hear it…
- February 9th, 2019, 8:56 pm
- Forum: Writing Techniques
- Topic: Powerful Written Persuasion Techniques – (Part 2)
- Replies: 0
- Views: 3489
Powerful Written Persuasion Techniques – (Part 2)
Reading Time: About 7 minutes Welcome back, my friends… In this next installment on Powerful Written Persuasion Techniques we’re going to talk about two more concepts that can help take your sales copy to the next level… 1. The concept of using pre-suppositions and pre-framing in our copy 2. The id...
- February 7th, 2019, 10:30 am
- Forum: Content Writing
- Topic: What’s the difference between content writers and copywriters?
- Replies: 2
- Views: 5621
What’s the difference between content writers and copywriters?
Well, there’s a question that's been asked 1000 times. So if you’re wondering “what’s the difference between content writers and copywriters”, here’s my best answer for you… Of course, both copywriters and content writers serve many of the same clients, and the crossover between the two is fairly ob...
- February 6th, 2019, 11:54 am
- Forum: Email Copywriting
- Topic: How to create email subject line to get high open rates
- Replies: 4
- Views: 7007
Re: How to create email subject line to get high open rates
First thing I recommend, Jasper, is to stop paying so much attention to what all the so called gooroos are claiming (because 95% of them are full of crap, and they’re pulling numbers out of their butts just to sound important) In this day and age, with all the clutter in our inboxes, 20 to 30% open ...
- February 3rd, 2019, 1:49 pm
- Forum: Content Writing
- Topic: Looking for tips to make my writing more effective for readers that skim pages
- Replies: 5
- Views: 7388
Re: Looking for tips to make my writing more effective for readers that skim pages
Hey Ernie, Yeah, a lot of people (most people?) do tend to skim pages before deciding if it’s worth reading. (Time is valuable so we don’t want to waste it on useless info) If I had to put my initial answer into one word. That word would be “sub-headlines.” (is that one word? Well, I hyphenated it, ...
- February 1st, 2019, 12:19 pm
- Forum: Analyze The Ad
- Topic: Direct mail piece from local insurance guy
- Replies: 4
- Views: 6306
Direct mail piece from local insurance guy
I posted this first piece on another forum I sometimes visit, and it received some replies from other members. So I figured you guys might like to see it also? Note: Google might see this as duplicate content because I already posted it elsewhere? But screw google. It’s my original post and you guys...
- January 31st, 2019, 10:25 am
- Forum: Website Copywriting
- Topic: WRITING FOR SEO VS WRITING FOR HUMANS
- Replies: 7
- Views: 9922
Re: WRITING FOR SEO VS WRITING FOR HUMANS
I emphatically agree with you, Franklin. Although, I suppose it depends on the intent of the website owner. If their idea is to simply prove they can rank high in the SERPs (so maybe they can sell their SEO services to other, unsuspecting website owners?) then I guess ranking “is” the mission. But f...
- January 30th, 2019, 10:46 pm
- Forum: Introduce Yourself
- Topic: I'm Franklin
- Replies: 2
- Views: 3472
Re: I'm Franklin
Welcome to the community, Franklin,
Always good to have someone on board, with a sense of humor
Always good to have someone on board, with a sense of humor
- January 30th, 2019, 10:27 pm
- Forum: Forum Suggestions
- Topic: Why are my posts waiting moderation
- Replies: 1
- Views: 4656
Re: Why are my posts waiting moderation
Here’s the paragraph form the forum rules that explain why your first couple posts might be moderated… “When you first join the community you are unknown to us, so your first few (usually the first 3) posts will be held in moderation before they appear on this site. This is only a minor inconvenienc...
- January 30th, 2019, 5:59 pm
- Forum: Copy Reviews and Feedback
- Topic: Read This Before Posting Your Copy For Review
- Replies: 0
- Views: 3968
Read This Before Posting Your Copy For Review
FACT: When it comes to your copy the only one who can give you true feedback is your target audience. If they respond to your copy… then it’s good. If they don’t… then it’s not. That's why any expert feedback you get here (or even just the random opinions) should be taken with a grain of salt, beca...
- January 27th, 2019, 8:45 pm
- Forum: Writing Techniques
- Topic: Powerful Written Persuasion Techniques – (Part 1)
- Replies: 0
- Views: 3685
Powerful Written Persuasion Techniques – (Part 1)
Reading Time: About 9 minutes This short post is about Powerful Written Persuasion techniques (as the title would suggest). Whether you’re writing an advertisement, a sales page, or an email… These simple, yet powerful persuasion techniques will make your job of persuasion much easier. These techni...
- January 26th, 2019, 9:10 pm
- Forum: Introduce Yourself
- Topic: Hello
- Replies: 1
- Views: 4340
Re: Hello
Welcome Rhonda, It’s always great to have someone with experience join the community. And I’m looking forward to your contributions. This forum is still brand new (honestly, I’m surprised you even found us since we haven’t really advertised its existence it yet 🙂 ) but I have high hopes for us. All ...
- January 25th, 2019, 9:50 pm
- Forum: Beginners Area
- Topic: What are the best books to learn copywriting?
- Replies: 4
- Views: 5874
Re: What are the best books to learn copywriting?
Hey Jasper, It really depends on where you’re starting from, and how far you want to go? Assuming that you’re talking about actual “copywriting” (and not “content” writing) The two books mentioned above are pretty good books for you to read. And for getting your mind in the right place, I’d also rec...
- January 19th, 2019, 11:54 am
- Forum: Forum Suggestions
- Topic: Read This Before Making Suggestions
- Replies: 2
- Views: 5695
Read This Before Making Suggestions
We welcome suggestions for improvements because this forum was created for you, my fellow copywriters! Want to see another category or feature…? Just let us know. But as you make your suggestions keep in mind, this forum is a hobby site and a labor of love… I’m a copywriter, not a web developer, an...