Hi to my fellow copywriters,
Currently, I'm saving all my best copies (that I've used for practice) in different folders in my Google Drive for my portfolio, but I'm not sure if I should instead create one PDF file consisting all those copies...
I'm aware that a website for my portfolio is better, but I would like to know your thoughts between Google Drive and a PDF file.
If I were to send a portfolio to prospect clients, would they appreciate the accessibility from Google Drive? Or would they like the professional look of a PDF file?
Any answers would be appreciated.
Thanks!
Where should I put my portfolio? Google Drive or a PDF file?
- SARubin
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Re: Where should I put my portfolio? Google Drive or a PDF file?
Why not do both...
When a prospective client asks to see your portfolio send them a link to your google drive, and a link to download the PDF. This way they can choose the one they want.
As a prospective client it would impress me more to see you put in the extra effort of giving me options, and giving me a choice makes me feel like I'm in control (albeit in a minor way).
And as a bonus, you'll be able to track the clicks to see which one people prefer more. This can give you a taste of what it's like to track and measure results, which comes in handy once you actually start selling stuff.
When a prospective client asks to see your portfolio send them a link to your google drive, and a link to download the PDF. This way they can choose the one they want.
As a prospective client it would impress me more to see you put in the extra effort of giving me options, and giving me a choice makes me feel like I'm in control (albeit in a minor way).
And as a bonus, you'll be able to track the clicks to see which one people prefer more. This can give you a taste of what it's like to track and measure results, which comes in handy once you actually start selling stuff.
A good marketer knows how to think like a marketer - A great marketer learns how to think like the customer...
SARubin - Direct Response Copywriter / Conversion Flow Expert
SARubin - Direct Response Copywriter / Conversion Flow Expert
Re: Where should I put my portfolio? Google Drive or a PDF file?
Thank you for the suggestion, I might consider doing both of them..
As of now, I'm working on creating copies for 3 different categories:
A.) Online Coffee Shop
Or do I need to add some other forms of copy in either of the three categories?
(Sorry if I ask too much, I'm still a beginner on copywriting, and want it to be my main source of income)
As of now, I'm working on creating copies for 3 different categories:
A.) Online Coffee Shop
- Email Series (welcome email, abandoned cart email, browse abandonment email, and win-back email)
- Vertical banner ad
- Facebook ad
- Email pop-up
- Product description of a travel gear
- Blog post
- Horizontal banner ad
- Email pop-up
- Instagram ad
- Course description
Or do I need to add some other forms of copy in either of the three categories?
(Sorry if I ask too much, I'm still a beginner on copywriting, and want it to be my main source of income)
I never knew that it's possible to track the clicks, how can I do that?
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