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Can anyone give me copywriting tips for emails?

Posted: November 17th, 2019, 10:53 am
by ErnieRomero
Hi

I have been improving my copywriting skill and learning everything about copywriting. Now I am trying to learn more about best practices for email copywriting.

I’m just asking for some tips to get high open rates and conversions for my emails. Are there any secret buzzwords, phrases or tips you can give to help me increase my conversion.

Any advice will be greatly appreciated. Thank you!

Re: Can anyone give me copywriting tips for emails?

Posted: November 17th, 2019, 4:02 pm
by SARubin
Hey Ernie,

A lot of it depends on what type of emails you’re talking about. Are they…
  • Friendly and informative? (like you’re sharing info with a friend)
  • Straight up sales messages? (new offers or special promotions)
  • Follow-up emails from a previous purchase? (or re-activation emails from a neglected list)

Also, how did you acquire the list of email addresses? Did they opt-in for a free or special offer? Did you buy the list from a broker? Are they current customers who have purchased from you?

There really is no one-size-fits-all answer to your question. (it depends on the more specific nature of why you’re sending them, and who you’re sending them to) But here’s another thread that gives a bit of general advice on the subject…

How to create email subject line to get high open rates

Re: Can anyone give me copywriting tips for emails?

Posted: November 21st, 2019, 10:21 am
by Tayeb210
You maybe email me for more tips to update you with okay tayeb

Re: Can anyone give me copywriting tips for emails?

Posted: November 21st, 2019, 11:23 am
by SARubin
Hey Tayeb,

Thanks for offering to help Ernie. But why don’t you just add your tips to this forum, so everyone who visits this site can benefit from your insight…

Re: Can anyone give me copywriting tips for emails?

Posted: June 29th, 2021, 7:27 am
by Sabrina11
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Re: Can anyone give me copywriting tips for emails?

Posted: May 10th, 2024, 10:26 pm
by Sabrina11
ErnieRomero wrote: November 17th, 2019, 10:53 am Hi

I have been improving my copywriting skill and learning everything about copywriting. Now I am trying to learn more about best practices for email copywriting.

I’m just asking for some tips to get high open rates and conversions for my emails. Are there any secret buzzwords, phrases or tips you can give to help me increase my conversion.

Any advice will be greatly appreciated. Thank you!
Absolutely! Improving your email copywriting skills is a great way to increase open rates and conversions.

Craft Attention-Grabbing Subject Lines: The subject line is the first thing your recipients see, so make it compelling and relevant to encourage them to open your email. Use personalization, curiosity, urgency, or benefit-driven language to capture attention.