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Cashvertising by Drew Whitman

Some of the greatest copywriting books ever written
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SARubin
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Cashvertising by Drew Whitman

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Cashvertising by Drew Eric Whitman is another classic copywriting / advertising book.

It's a fast paced book that digs deep into the consumer psychology behind creating a winning advertisement.

I read it once a few years ago, and I just dug it out of my archives and started reading it again.

Cashvertising is a great book. And it's highly recommended by just about everyone who's ever read it. Including me.

If you want a crash course in effective advertising, this is one book you should read...
A good marketer knows how to think like a marketer - A great marketer learns how to think like the customer...
SARubin - Direct Response Copywriter / Conversion Flow Specialist
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