Copywriters Forum

For the past three weeks, I've been sending out cold emails as it's part of the course am currently doing.

So far I've secured 4 calls and yesterday close one client for launch email sequences.

I did some research and found some questions to ask during the call which came in handy.


Here they are guys:


Is the product new, or does it have a track record?

What’s unique and different about your product/service?

Is it backed by any guru?

Who is the top competitor for the product?


How is the reader going to get your copy?


Where does the copy take them?


What kind of traffic will the promo be going to warm/cold, affiliate, size of list?

Who is the ideal client?

Demographics

Psychographics ( Personality, Values, Attitudes, interest, lifestyle)

Do you have research on them?

What’s their stage of awareness and sophistication?

Is there a tone of voice that works best for your customer?

Are they intrigues by controversy? ( strong political, religious beliefs)

Congratulations on closing that first client, Londonprince!
It just shows what persistence can do (you might be surprised how many people give up after just a few days of no replies)

Those are some good questions to ask. It always helps to know what we have to work with.

If you're interested I can send you a copy of a client questionnaire I sometimes use for new clients. It has some of the same questions you listed plus a lot more.

Good job landing a client

I'd love to see the email that worked. Is there any chance you'd paste it here so we can read it?

Franklin wrote: ↑May 23rd, 2021, 1:37 am Good job landing a client

I'd love to see the email that worked. Is there any chance you'd paste it here so we can read it?

I'd be interested to see them too!